Fear of Fat Flying

This satirical ad from the Physicians’ Committee for Responsible Medicine (PCRM), a PETA-like anti-meat pressure group, is the latest example of how the food police’s efforts to raise awareness about obesity are digressing into outright mockery and persecution of overweight people under the guise of public health. 

I guess we’re supposed to believe that if everyone became a vegan, the world would be populated solely by thin, beautiful people. Does the PCRM think they’re fooling anyone into thinking that’s what the average vegan looks like, or that overweight people will want to convert to veganism after seeing this? Does it occur to them that they can praise the benefits of veganism without disparaging non-vegans? (Oh, right, that would decrease the shock value they need to get attention.)

I’d rather sit next to a fast-food eater on my next flight. I won’t have to listen and nod as they prattle on and on about soy and quinoa and how their chosen diet makes them so superior to carnivores.

I’ll give the ad a few points for cleverly imitating an airline commercial, and there’s a joke about the vegan character’s pretentiousness about the very end, but those qualities don’t compensate for the ad’s discriminatory message. Considering that this ad follows PCRM’s fat-shaming “Your Thighs On Cheese” billboard campaign, I think I have no choice but to report them to President Obama for being bullies.